Choose toy business names that are simple and easy to pronounce. This ensures that kids can easily remember and request your toys, reducing any ambiguity when they describe your products to their parents.

Ensure it's catchy and memorable

Create a toy store name that sticks in the minds of your target audience. Alliterative names or creative ones like "Kid Castle" or "GoPlay" can be very effective. Consider creating a jingle to make your brand even more memorable.

Reflect your niche in the name

Your toy company name should clearly represent what you're selling. If you're targeting a specific niche, like wooden toys or STEM-related toys, make sure this is reflected in your business name to signal to parents what your business is about.

Build trust with your name

Select a toy company name that instills trust in your audience. Including your own name in the business name can help build trust and show that you're willing to put your reputation on the line. Incorporate keywords with positive connotations, like "Play," "Happy," "Heart," and "Love," to communicate sincerity and trustworthiness.

Looking for more naming tips?

Read our blog guide on how to craft a memorable brand name of your own.

How it works

Generate ideas

Tell us about your brand and generate a list of unique names in second—using the power of AI.

Choose a favorite

Browse our suggestions and pick a business name that fits your brand.

Start selling

Hop out of the brand name generator and into your free trial to start building your business.

Still haven’t decided on the perfect name?

You can skip naming your business for now—start your free trial and decide on a name later.

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Domain Name Generator

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Slogan Maker

Craft a slogan

Make your brand memorable with a catchy slogan that keeps your business top of mind.

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Logo Maker

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Establish your brand with a unique logo that builds trust and sets you apart.

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Frequently asked questions

When it comes to top company name ideas, it’s all about authenticity. Are your toys for building cognitive skills or physical dexterity? Are they made from natural or non toxic materials? Consider the type of toys you’re selling and who your customers will be. Think about what will set your brand apart. In general, successful toy business names are:

Universal: this means the brand name makes sense across different languages
Easy to pronounce: you want your toy brand name to be easy to find and remember
Non-specific: if you have a vision of expanding your toy business, you may want to ensure your brand name isn’t too specific so you can include other products or services

These days business names are as diverse as the products and services themselves. Shopify’s free name generator is here to help inspire a creative and unique name for your business.

You’ve named your business—congrats! Once you’ve secured your website domain with our domain name generator (tip: aim for something as close to your name as possible), it’s time to set up your Toy store on Shopify.

Once you’re set on a name, start your free trial and select an online store theme that brings your brand to life.

Make it easy for customers to find your products by adding different sales channels. For help promoting your brand, try our free marketing tools and apps. And for plenty of guides and inspiration, check out our blog or consult the Shopify community for answers to your questions.

Start with a name. End up with a business empire.

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Toy Business Name Generator

Best Toy business names to inspire you

Choosing the right Toy business name

Make it easy to pronounce

Ensure it's catchy and memorable

Reflect your niche in the name

Build trust with your name

Looking for more naming tips?

How it works

Generate ideas

Choose a favorite

Start selling

Still haven’t decided on the perfect name?

More business tools to bring your vision to reality

Secure your domain

Craft a slogan

Make a logo

Frequently asked questions

How does the toy store name generator work?

How do I come up with toy company name ideas?

How do I find good toy shop names?

What are some funny names for toy stores?

Is the toy brand names generator free?

What are some popular toy brand names?

You've chosen a business name. Now what?

Start with a name. End up with a business empire.

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